Fast FORWARD to results
The FORWARD Platform is an Integrated Program Administration solution that effectively, securely, and equitably administers assistance programs to help communities thrive.
About FORWARD

FORWARD, the Integrated Program Administration solution, was launched in response to the COVID-19 pandemic to help drive economic recovery. FORWARD enables governments and organizations by streamlining the design, implementation, operations, communications, reporting, and compliance functions of their economic and community development assistance programs.
We have become a trusted steward of the American Rescue Plan Act (ARPA), Coronavirus Aid, Relief, and Economic Security (CARES) Act, Community Development Block Grant (CDBG), Coronavirus State and Local Fiscal Recovery Funding (CSLFRF), and other government-funded programs.
Types of programs supported by FORWARD
FORWARD administers economic and community development programs for businesses and households, including but not limited to the following programs:
Businesses
• Small business assistance
• Tax credit programs
• Licensing
Households
• Homelessness assistance programs
• Immigrant assistance programs
• Direct cash assistance programs
• Rental and utility assistance programs
• Incentive programs
Meet the team
Adnan Mahmud
FOUNDER, CEO
As founder and CEO of FORWARD, Adnan is passionate about using data and technology to tackle the world’s biggest challenges. Through FORWARD, he has worked with more than 200 customers around the world and has been featured as a Gov100 company every year since 2016.
Prior to founding FORWARD, Adnan worked for eight years at Microsoft, where he managed the company’s largest data pipelines and received multiple patents in data analysis, visualization, and management. In addition, Adnan is co-founder of Jolkona, a nonprofit that provides mentorship and training for social entrepreneurs.
Adnan earned his master’s degree in Computer Science from the University of Southern California.
Adnan Mahmud
FOUNDER, CEO
As founder and CEO of FORWARD, Adnan is passionate about using data and technology to tackle the world’s biggest challenges. Through FORWARD, he has worked with more than 200 customers around the world and has been featured as a Gov100 company every year since 2016.
Prior to founding FORWARD, Adnan worked for eight years at Microsoft, where he managed the company’s largest data pipelines and received multiple patents in data analysis, visualization, and management. In addition, Adnan is co-founder of Jolkona, a nonprofit that provides mentorship and training for social entrepreneurs.
Adnan earned his master’s degree in Computer Science from the University of Southern California.
Adnan Mahmud
FOUNDER, CEO
As founder and CEO of FORWARD, Adnan is passionate about using data and technology to tackle the world’s biggest challenges. Through FORWARD, he has worked with more than 200 customers around the world and has been featured as a Gov100 company every year since 2016.
Prior to founding FORWARD, Adnan worked for eight years at Microsoft, where he managed the company’s largest data pipelines and received multiple patents in data analysis, visualization, and management. In addition, Adnan is co-founder of Jolkona, a nonprofit that provides mentorship and training for social entrepreneurs.
Adnan earned his master’s degree in Computer Science from the University of Southern California.

Delane Hewett
CHIEF TECHNOLOGY OFFICER
As Chief Technology Officer, Delane Hewett is responsible for oversight development, configuration, and implementation of the FORWARD Platform.
Delane worked across several start-ups within Microsoft for about 15 years and then a journey of another 14 years at start-ups across real estate, news, advertising, e-commerce, and helping businesses from the smallest to the Fortune 500 at DataSphere & Sinclair Broadcast Group. Delane then dedicated a year to building applications in deep learning and then another year at OfferUp leading several engineering, data, and product teams.

Delane Hewett
CHIEF TECHNOLOGY OFFICER
As Chief Technology Officer, Delane Hewett is responsible for oversight development, configuration, and implementation of the FORWARD Platform.
Delane worked across several start-ups within Microsoft for about 15 years and then a journey of another 14 years at start-ups across real estate, news, advertising, e-commerce, and helping businesses from the smallest to the Fortune 500 at DataSphere & Sinclair Broadcast Group. Delane then dedicated a year to building applications in deep learning and then another year at OfferUp leading several engineering, data, and product teams.

Delane Hewett
CHIEF TECHNOLOGY OFFICER
As Chief Technology Officer, Delane Hewett is responsible for oversight development, configuration, and implementation of the FORWARD Platform.
Delane worked across several start-ups within Microsoft for about 15 years and then a journey of another 14 years at start-ups across real estate, news, advertising, e-commerce, and helping businesses from the smallest to the Fortune 500 at DataSphere & Sinclair Broadcast Group. Delane then dedicated a year to building applications in deep learning and then another year at OfferUp leading several engineering, data, and product teams.

Tim Morones
SENIOR VICE PRESIDENT OF OPERATIONS
Tim oversees all FORWARD implementations, including design, management, and funds disbursement. Tim has more than 25 years of experience in leadership and growth, customer operations, and financial management for high-tech, high-growth companies. During this time he has also maintained an active community presence, serving on the board of both nonprofit and for-profit organizations. In 2012, he was elected Chairman of the Audit Committee for ITEX Corporation (OCQB: ITEX).
Tim holds a bachelor's degree in Finance from the California State University of Sacramento.

Tim Morones
SENIOR VICE PRESIDENT OF OPERATIONS
Tim oversees all FORWARD implementations, including design, management, and funds disbursement. Tim has more than 25 years of experience in leadership and growth, customer operations, and financial management for high-tech, high-growth companies. During this time he has also maintained an active community presence, serving on the board of both nonprofit and for-profit organizations. In 2012, he was elected Chairman of the Audit Committee for ITEX Corporation (OCQB: ITEX).
Tim holds a bachelor's degree in Finance from the California State University of Sacramento.

Tim Morones
SENIOR VICE PRESIDENT OF OPERATIONS
Tim oversees all FORWARD implementations, including design, management, and funds disbursement. Tim has more than 25 years of experience in leadership and growth, customer operations, and financial management for high-tech, high-growth companies. During this time he has also maintained an active community presence, serving on the board of both nonprofit and for-profit organizations. In 2012, he was elected Chairman of the Audit Committee for ITEX Corporation (OCQB: ITEX).
Tim holds a bachelor's degree in Finance from the California State University of Sacramento.

Suzanne Campbell
VP of People & Culture

Suzanne Campbell
VP of People & Culture

Suzanne Campbell
VP of People & Culture

Raven McShane
SENIOR DIRECTOR OF GROWTH
As Senior Director of Growth, Raven McShane leads FORWARD efforts around outreach, marketing, and partner engagement.
Raven is an experienced operations director with a proven track record of delivering results in a constantly changing landscape. Skilled at creating marketing plans and conducting community outreach, she helps FORWARD develop relationships with community-based organizations on the ground in communities across the country. With 15 years as a political fundraiser and campaign manager in dozens of communities under her belt, she has a unique and valuable perspective on building relationships within communities.
Raven is a graduate of the Evergreen State College with a degree in history and political science.

Raven McShane
SENIOR DIRECTOR OF GROWTH
As Senior Director of Growth, Raven McShane leads FORWARD efforts around outreach, marketing, and partner engagement.
Raven is an experienced operations director with a proven track record of delivering results in a constantly changing landscape. Skilled at creating marketing plans and conducting community outreach, she helps FORWARD develop relationships with community-based organizations on the ground in communities across the country. With 15 years as a political fundraiser and campaign manager in dozens of communities under her belt, she has a unique and valuable perspective on building relationships within communities.
Raven is a graduate of the Evergreen State College with a degree in history and political science.

Raven McShane
SENIOR DIRECTOR OF GROWTH
As Senior Director of Growth, Raven McShane leads FORWARD efforts around outreach, marketing, and partner engagement.
Raven is an experienced operations director with a proven track record of delivering results in a constantly changing landscape. Skilled at creating marketing plans and conducting community outreach, she helps FORWARD develop relationships with community-based organizations on the ground in communities across the country. With 15 years as a political fundraiser and campaign manager in dozens of communities under her belt, she has a unique and valuable perspective on building relationships within communities.
Raven is a graduate of the Evergreen State College with a degree in history and political science.

Aja Brown
SENIOR DIRECTOR OF IMPACT + COMMUNICATIONS
Aja Brown leads FORWARD’s efforts related to strategic marketing, messaging, partner engagement, and policy objectives. Aja has led strategic planning, development, and rebranding efforts over her 19-year career in community and economic development, most recently serving as mayor of the city of Compton (2013-2021). She successfully developed and implemented a 12-point Strategic (Vision) Plan for reinvestment, community development, empowerment, and cultural transformation, which resulted in record levels of reinvestment, job creation, and catalytic community development.
Aja led people-centered transformation throughout her service, launching and implementing catalytic strategies to reduce violence and spearheaded one of the largest Guaranteed Basic Income pilots in the country. She has led and influenced several successful political and policy-driving campaigns and now offers her expertise and experience to expand FORWARD’s footprint in the marketplace.

Aja Brown
SENIOR DIRECTOR OF IMPACT + COMMUNICATIONS
Aja Brown leads FORWARD’s efforts related to strategic marketing, messaging, partner engagement, and policy objectives. Aja has led strategic planning, development, and rebranding efforts over her 19-year career in community and economic development, most recently serving as mayor of the city of Compton (2013-2021). She successfully developed and implemented a 12-point Strategic (Vision) Plan for reinvestment, community development, empowerment, and cultural transformation, which resulted in record levels of reinvestment, job creation, and catalytic community development.
Aja led people-centered transformation throughout her service, launching and implementing catalytic strategies to reduce violence and spearheaded one of the largest Guaranteed Basic Income pilots in the country. She has led and influenced several successful political and policy-driving campaigns and now offers her expertise and experience to expand FORWARD’s footprint in the marketplace.

Aja Brown
SENIOR DIRECTOR OF IMPACT + COMMUNICATIONS
Aja Brown leads FORWARD’s efforts related to strategic marketing, messaging, partner engagement, and policy objectives. Aja has led strategic planning, development, and rebranding efforts over her 19-year career in community and economic development, most recently serving as mayor of the city of Compton (2013-2021). She successfully developed and implemented a 12-point Strategic (Vision) Plan for reinvestment, community development, empowerment, and cultural transformation, which resulted in record levels of reinvestment, job creation, and catalytic community development.
Aja led people-centered transformation throughout her service, launching and implementing catalytic strategies to reduce violence and spearheaded one of the largest Guaranteed Basic Income pilots in the country. She has led and influenced several successful political and policy-driving campaigns and now offers her expertise and experience to expand FORWARD’s footprint in the marketplace.
Kenyon Durr
Director of Engineering
As an engineering director with over 15 years of experience, Kenyon has a proven track record of building complex projects at startups and mid-sized companies. His ability to foster a collaborative and innovative work culture has increased efficiency, reduced costs, and led to successful product launches.
Kenyon Durr
Director of Engineering
As an engineering director with over 15 years of experience, Kenyon has a proven track record of building complex projects at startups and mid-sized companies. His ability to foster a collaborative and innovative work culture has increased efficiency, reduced costs, and led to successful product launches.
Kenyon Durr
Director of Engineering
As an engineering director with over 15 years of experience, Kenyon has a proven track record of building complex projects at startups and mid-sized companies. His ability to foster a collaborative and innovative work culture has increased efficiency, reduced costs, and led to successful product launches.

Kelsey Martin
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Kelsey Martin is responsible for program launch and management, analytics, and content creation.
Kelsey has over 15 years of working directly with marginalized and disadvantaged populations. Her experience in managing large federal and state assistance programs and advocating for those in crisis gives her unique insight into understanding and anticipating the needs of our program participants.
Kelsey is a graduate of Eastern Washington University with a degree in Government and Social Services.

Kelsey Martin
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Kelsey Martin is responsible for program launch and management, analytics, and content creation.
Kelsey has over 15 years of working directly with marginalized and disadvantaged populations. Her experience in managing large federal and state assistance programs and advocating for those in crisis gives her unique insight into understanding and anticipating the needs of our program participants.
Kelsey is a graduate of Eastern Washington University with a degree in Government and Social Services.

Kelsey Martin
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Kelsey Martin is responsible for program launch and management, analytics, and content creation.
Kelsey has over 15 years of working directly with marginalized and disadvantaged populations. Her experience in managing large federal and state assistance programs and advocating for those in crisis gives her unique insight into understanding and anticipating the needs of our program participants.
Kelsey is a graduate of Eastern Washington University with a degree in Government and Social Services.

Tahmina Martelly
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Tahmina Martelly is responsible for program launch and management, analytics, and content creation.
Tahmina has over 26 years of experience in strategy and systems building for program design, community engagement and leading with ESJ principles. She has worked in government, non-profit and public health and has extensive experience working with refugee, asylee and BIPOC communities to build community-centered solutions to systemic problems.

Tahmina Martelly
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Tahmina Martelly is responsible for program launch and management, analytics, and content creation.
Tahmina has over 26 years of experience in strategy and systems building for program design, community engagement and leading with ESJ principles. She has worked in government, non-profit and public health and has extensive experience working with refugee, asylee and BIPOC communities to build community-centered solutions to systemic problems.

Tahmina Martelly
DIRECTOR OF CLIENT SERVICES
As Director of Client Services, Tahmina Martelly is responsible for program launch and management, analytics, and content creation.
Tahmina has over 26 years of experience in strategy and systems building for program design, community engagement and leading with ESJ principles. She has worked in government, non-profit and public health and has extensive experience working with refugee, asylee and BIPOC communities to build community-centered solutions to systemic problems.

Scott Hoiland
DIRECTOR OF APPLICANT SERVICES
Scott has more than 10 years of experience in program and customer operations, with a focus on workflow management and analytical analysis.
He has worked with technology companies to provide turnkey solutions to advertisers through enhanced software platforms that were built from the ground up. Scott is a problem solver who enjoys learning how software works and working with engineering teams to design user-friendly platforms.
Scott graduated from the University of Washington with a degree in Economics.

Scott Hoiland
DIRECTOR OF APPLICANT SERVICES
Scott has more than 10 years of experience in program and customer operations, with a focus on workflow management and analytical analysis.
He has worked with technology companies to provide turnkey solutions to advertisers through enhanced software platforms that were built from the ground up. Scott is a problem solver who enjoys learning how software works and working with engineering teams to design user-friendly platforms.
Scott graduated from the University of Washington with a degree in Economics.

Scott Hoiland
DIRECTOR OF APPLICANT SERVICES
Scott has more than 10 years of experience in program and customer operations, with a focus on workflow management and analytical analysis.
He has worked with technology companies to provide turnkey solutions to advertisers through enhanced software platforms that were built from the ground up. Scott is a problem solver who enjoys learning how software works and working with engineering teams to design user-friendly platforms.
Scott graduated from the University of Washington with a degree in Economics.
Let's work together
Our experienced staff has partnered with governments and agencies around the country to develop and implement turnkey assistance programs. See what we can do for your community.